You'll be scored against the following 8 key areas
Strategy
How strategic your marketing and how well positioned you are to tackle future challenges from competitors.
Target Market(s)
How specialized or generalized your target audience is and how well you known them
Irresistible Messaging
How powerful and memorable your messaging to convey value and competitive advantage
Extraordinary Branding
The power of your branding to convey expert status and competitive advantage
Packaging Products & Services
Your level of innovation in bundling products and services
Sales Ascension
The sophistication of your sales processes benchmarked against industry best practices.
Marketing Engine
The power of your current marketing to act as your invisible sales force and attract, convert and retain high value prospects at will.
Extraordinary Experience
Your organization's "viral influencer score" how likely are your customers to tell others.
Who we are
Bolder&Louder. Extraordinary Advertising.
Founded by Julie Guest, one of America's top business strategists and a best-selling author. We are Bolder&Louder, a full-service marketing agency specializing in transformational marketing, branding, and strategic consulting. Our clients include Fortune 500 companies, and small and midsize disruptor companies ready to take their business to the next level. We specialize in healthcare, financial services and real estate marketing.
Is this for me?
If you're a CEO, Sales VP or entrepreneur of an organization who's growth has hit a ceiling, or you're looking for the swiftest, most efficient route to take your business to the next level, then this scorecard is for you.
If you need fresh marketing and sales ideas, and are curious about how your business measures up against industry best practices, then this scorecard is for you.
This marketing scorecard has been a great tool for our business. We got more insight and value from it than from spending a week with a big five consulting firm.
Dr. Gary V., Financial Services Industry
What's In The Scorecard Report?
Your results of your report are completely confidential and customized to your business. The assessment takes 5 minutes. You will receive the results instantly - your report will be emailed to you.